{"id":3302,"date":"2016-12-14T17:27:13","date_gmt":"2016-12-14T17:27:13","guid":{"rendered":"https:\/\/messe.smart-pr.de\/?post_type=case_studies&#038;p=3302"},"modified":"2025-05-20T13:17:50","modified_gmt":"2025-05-20T13:17:50","slug":"social-media-fuer-bucher-reisen","status":"publish","type":"case_studies","link":"https:\/\/smart-pr.de\/de\/referenzen\/case_studies\/social-media-fuer-bucher-reisen\/","title":{"rendered":"Social Media f\u00fcr Bucher Reisen"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8220;stretch_row_content_no_spaces&#8220; content_placement=&#8220;middle&#8220;][vc_column][vc_single_image image=&#8220;10231&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; css=&#8220;&#8220;][vc_row_inner][vc_column_inner width=&#8220;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8220;2\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<div class=\"title thumbnail\">\n<div class=\"wrapper-h\">\n<div class=\"title thumbnail\">\n<div class=\"wrapper-h\">\n<h1><strong>SOCIAL MEDIA F\u00dcR BUCHER REISEN<\/strong><\/h1>\n<\/div>\n<\/div>\n<div class=\"content single-post\">\n<div class=\"wrapper-h\">\n<div class=\"main\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/6&#8243;][\/vc_column][vc_column width=&#8220;1\/6&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<div>\n<h3>Kunde<\/h3>\n<p>Postdienstleister<\/p>\n<\/div>\n<div>\n<h3>Kampagne<\/h3>\n<p>Initialanalyse Social Media<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8220;1\/2&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h2>Unsere Aufgabe:<\/h2>\n<p><a href=\"https:\/\/www.bucher-reisen.de\/\" target=\"_blank\" rel=\"noopener\">Bucher Reisen<\/a> mit Sitz in Meerbusch ist Teil der Thomas Cook Gruppe. Als Last Minute Spezialist des Konzerns bieten sie attraktive Reisen in Top-Qualit\u00e4t.\u00a0Der Online-Sektor im Reisemarkt lebt von sch\u00f6nen Bildern und Texten, die zum Tr\u00e4umen auffordern und das Fernweh f\u00f6rdern. Daher wurde dem Team von SMART PR die folgenden Aufgaben aus dem Bereich Social Media gestellt:<\/p>\n<ul>\n<li>Traffic f\u00fcr die Webseite generieren<\/li>\n<li>Fanbase &amp; Reichweite aufbauen<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/6&#8243;][\/vc_column][vc_column width=&#8220;1\/6&#8243;][\/vc_column][vc_column width=&#8220;1\/2&#8243;][vc_single_image image=&#8220;7948&#8243; img_size=&#8220;full&#8220; css=&#8220;&#8220;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/6&#8243;][\/vc_column][vc_column width=&#8220;1\/6&#8243;][\/vc_column][vc_column width=&#8220;1\/2&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h2>Umsetzung:<\/h2>\n<ul>\n<li>Community Management\u00a0f\u00fcr Facebook, Twitter, Google+, Instagram und Pinterest<\/li>\n<li>Redaktionsplanung<\/li>\n<li>Kundenservice<\/li>\n<li>Advertising<\/li>\n<li>Gewinnspiele &amp; Aktivierungen<\/li>\n<li>Test &amp; Setup neuer Kan\u00e4le<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"[vc_row full_width=\"stretch_row_content_no_spaces\" content_placement=\"middle\"][vc_column][vc_single_image image=\"10231\" img_size=\"full\" alignment=\"center\" css=\"\"][vc_row_inner][vc_column_inner width=\"1\/6\"][\/vc_column_inner][vc_column_inner width=\"2\/3\"][vc_column_text css=\"\"] SOCIAL MEDIA F\u00dcR BUCHER REISEN<span class=\"excerpt-hellip\"> [\u2026]<\/span>","protected":false},"featured_media":5339,"template":"","tags":[402,300,403,435,18,979,714,34,1460,1461,53,1458,1459],"case_studies_kategorien":[133],"class_list":["post-3302","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","tag-bucher-reisen","tag-case-study","tag-community-management","tag-digitale-kommunikation","tag-facebook","tag-markenbekanntheit","tag-marketingstrategie","tag-online-pr","tag-palmen","tag-reiseziele","tag-social-media","tag-strand","tag-tropisch","case_studies_kategorien-allgemein"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Media f\u00fcr Bucher Reisen: Erfolgreiche Strategien<\/title>\n<meta name=\"description\" content=\"Erfahren Sie, wie SMART PR Social Media erfolgreich f\u00fcr Bucher Reisen eingesetzt hat. 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